5 steps to increase your checkout conversions

The way we buy has changed drastically in a short period of time. We’re still learning the behavioral and decision-making processes of online shoppers. As a result of this fluid environment, the ubiquitous ‘abandoned cart’ is still one of the biggest headaches in ecommerce.

According to our 2022 Retail Report, 55% of consumers say they are more likely to shop with retailers that use technology to improve the shopping experience.

Your checkout is an opportunity to give customers what they want there and then. You've done the hard work, attracted them to your site and convinced them to hit the big button marked 'buy'. So let's not fall at the final hurdle.

Most of the time, cart abandonment is avoidable. By optimizing your payments setup, you’ll increase your conversion rates, and boost your revenue with just a few adjustments. Below we’ll explore how to do this for your payment page in five easy steps.