Guides and reports

Embedded Finance insights from 2022

In 2022, we conducted global research with over 50 leading platforms and marketplaces and over 2,000 SMB users to evaluate the potential of embedded finance for platforms.

The results from the 2022 report include:

  • SMBs’ platform preferences, financial service needs, trust levels, and appetite for embedded finance.

  • Insights from leading platforms including Moneybird, Fresha, Lightspeed, and Epos Now.

  • A roadmap to success, from picking the best go-to-market product to choosing the right partnership model.

Want more recent insights? Read the 2024 embedded finance report here.