Customer stories

Venchi: Crafting an exclusive customer experience with omnichannel innovation

With Adyen’s solutions, the gourmet chocolate brand has built a seamless customer journey that bridges physical stores and digital channels.

February 18, 2025
 ·  3 minutes

From London to New York, Hong Kong to Dubai, Venchi represents Italian excellence. Founded in 1878 in Turin, the chocolate brand has expanded worldwide, with 150 stores across 70 countries. The recipe for success? Blending technological innovation with time-honored traditions.

"We’ve embarked on a digital transformation journey that touches every area of our global business—including sales, which span our physical boutiques, e-commerce, marketplaces, and social media," — Fabio Tormen, Chief Information Officer, Venchi

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